Mobile phone today is not just meant to chat and send messages. With the unremitting development of Smartphones, the regular launch of newer mobile OS versions, accessibility of a massive assortment of mobile applications from different app stores and prompt internet connections have caused a complete transformation in the way mobile devices are used.
As stated by the mobile industry reports, there had been a five times increase in the number of regular mobile web users and website traffic coming from handheld devices all over the world. Tablets and Smartphones are becoming the most sought after choice for connecting to the internet.
The web today has turned into a part and parcel of our lives, and users can connect to their Internet devices from anyplace and at any time. The primary outcome of this revolution is influencing loads of companies to swing towards a “Mobile former, Desktop next” approach for their company. However, the move from desktop to cell phone has compelled web designers to redeploy away from desktop design, partially but with a liking towards mobile.
There are a variety of ways to approach a mobile web presence, for instance employing a separate mobile site or a mobile web app. While with responsive design you can achieve a definite control of uniformity across channels, the actual accolade lies with the capacity to create exceptional experiences. A wider multi-screen approach planned animatedly by channel will result into customer experiences with elevated engagement which will add to the overall success. Responsive Web Design appears to be the most current and all the rage approach.
Responsive Web Design
Mobile Web App
|Versions||Single version to develop a website and optimize athwart mobile||Two separate versions- one for website development and one for mobile|
|Cost of development||Higher due to increased number of requisites in the website||Average|
|Time of execution||Extended Development cycle which becomes complex with website map getting more complex||Short period if you have already planned for the features you require|
|Performance||Suffer from probable bandwidth concerns while the server sends bigger media than desired and text weighty images||More smooth performance with no such issues|
|Design Approach||Specialized knowledge required for this approach||Clear-cut, if features and functionality are known|
The above table very clearly summarizes the strengths and weakness of each approach on the basis of a few criteria. These consist of the crucial factors that are needed to mull over while choosing between Responsive Web Design and Mobile Web App for your website enterprise. It also lends a hand to the decision makers by highlighting the difference between Responsive Web Design and Web App. It is a complete outline for resolving some of the key queries you may have in mind. The above comparison directs you on how making the right decision and succeed in the multifarious and budding mobile bionetwork.